Capability
Amazon PPC and Advertising Management
Amazon advertising works best when it is structured around profitability, not just impressions. EcomGuru builds and manages campaigns tuned to your margins and goals.
What we manage
- Campaign architecture and account structure.
- Keyword and product targeting research and setup.
- Bid management and budget allocation.
- Search-term analysis and negative keyword management.
- Sponsored Products, Sponsored Brands and Display where appropriate.
- Reporting focused on advertising efficiency and profitability.
Built around your economics
Advertising decisions should follow your margins and goals, not a generic template.
Structure first
Clear campaign structure makes optimization possible and waste visible.
Target the right terms
We separate discovery, performance and defensive targeting deliberately.
Control spend
Budgets and bids are managed against agreed targets, reviewed regularly.
Learn continuously
Search-term data feeds both advertising and SEO improvements.
Our advertising process
We review your catalog, listings, advertising and account health to find what is limiting growth.
You get a prioritized plan tied to marketplace-specific objectives, not generic advice.
We implement catalog, listing, content and campaign improvements in a controlled sequence.
We test, measure and refine targeting, content and structure based on performance data.
Once the fundamentals perform, we expand keywords, categories, marketplaces and budgets.
Related services
Explore related marketplace and capability services.
Frequently asked questions
Do you guarantee a specific ACOS or ROAS?
No. We do not guarantee performance metrics. We manage campaigns toward agreed goals and report transparently on results.
Can you take over existing campaigns?
Yes. We typically begin with an audit of structure, targeting and spend before restructuring.
Do you manage ads on other marketplaces?
We focus on Amazon Ads, with Walmart Connect and TikTok Shop advertising supported where relevant.
Make advertising work harder
Get a free Ecommerce Growth Audit to see where your ad spend is leaking.